[et_pb_section fb_built=”1″ next_background_color=”#0A0AED” _builder_version=”4.7.7″ _module_preset=”default” background_enable_color=”off” background_image=”http:\/\/nakami.be\/wp-content\/uploads\/2020\/12\/Nelson_img2.jpg” custom_margin=”150px||||false|false” custom_padding=”2px||253px||false|false” top_divider_flip=”horizontal” bottom_divider_style=”slant” bottom_divider_height=”199px” bottom_divider_flip=”horizontal” bottom_divider_height_tablet=”” bottom_divider_height_phone=”100px” bottom_divider_height_last_edited=”on|phone”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.7.7″ _module_preset=”default” width=”100%” max_width=”100%” custom_margin=”100px||||false|false” custom_padding_tablet=”” custom_padding_phone=”0px|20px|0px|20px|false|true” custom_css_main_element=”display: flex;”][et_pb_column type=”4_4″ _builder_version=”4.6.6″ _module_preset=”default”][et_pb_image src=”http:\/\/nakami.be\/wp-content\/uploads\/2020\/12\/Nelsongroup-logo.png” title_text=”Nelsongroup-logo” url=”https:\/\/nelson-group.eu\/fr” url_new_window=”on” align=”center” _builder_version=”4.7.7″ _module_preset=”default” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”20px||||false|false” custom_margin_last_edited=”on|phone” scroll_scaling_enable=”on”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.7.7″ _module_preset=”default” background_color=”#0A0AED” custom_padding=”2px||50px||false|false” bottom_divider_height=”150px” bottom_divider_flip=”horizontal”][et_pb_row _builder_version=”4.6.6″ _module_preset=”default” max_width=”80%” custom_padding=”0px|||||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” header_font=”Inknuta Antigua|700|||||||” header_text_align=”center” header_text_color=”#ffffff” header_font_size=”50px” header_line_height=”1.2em” header_2_font=”Inknuta-Bold||||||||” header_2_text_align=”center” header_2_text_color=”#ffffff” header_2_font_size=”40px” header_2_line_height=”1.5em” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|desktop” transform_rotate=”0deg|0deg|-9deg” transform_rotate_tablet=”0deg|0deg|-16deg” transform_rotate_phone=”0deg|0deg|345deg” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|phone” custom_margin=”||||false|false” header_font_size_tablet=”” header_font_size_phone=”34px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”17px” header_2_font_size_phone=”15px” header_2_font_size_last_edited=”on|phone” transform_styles_tablet=”” transform_styles_phone=””]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.6″ _module_preset=”default” width=”100%” max_width=”80%” custom_margin=”10vh|auto||auto|false|false” custom_margin_tablet=”” custom_margin_phone=”0vh||||false|false” custom_margin_last_edited=”on|desktop”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”BrandonGrotesque-Bold||||||||” text_text_color=”#ffffff” text_font_size=”68px” header_font=”Alata||||||||” header_text_align=”center” header_text_color=”#ffffff” header_font_size=”70px” header_letter_spacing=”1px” header_line_height=”1.4em” text_orientation=”center” custom_margin=”120px||||false|false” custom_margin_tablet=”0px||||false|false” custom_margin_phone=”80px||||false|false” custom_margin_last_edited=”on|tablet” scroll_horizontal_motion=”0|50|50|100|-4|0|0″ motion_trigger_start=”top” text_font_size_tablet=”30px” text_font_size_phone=”25px” text_font_size_last_edited=”on|phone”]<\/p>\n
Nelson is no ordinary<\/p>\n
real estate developer.<\/p>\n
Now everybody knows.<\/p>\n
[\/et_pb_text][et_pb_image src=”http:\/\/nakami.be\/wp-content\/uploads\/2020\/10\/flecha-blanvca.png” title_text=”flecha-blanvca” align=”right” _builder_version=”4.6.6″ _module_preset=”default” width=”20%” width_tablet=”” width_phone=”” width_last_edited=”on|desktop” max_width=”28%” scroll_rotating_enable=”on” scroll_rotating=”0|50|50|100|-45\u00b0|0|0″][\/et_pb_image][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” header_font=”Inknuta Antigua||||||||” header_text_color=”#ffffff” header_font_size=”100px” header_2_font=”INKNUTA-EXTRABOLD|800|||||||” header_2_text_color=”#ffffff” header_2_font_size=”70px” scroll_horizontal_motion=”0|50|50|100|-4|0|4″ header_font_size_tablet=”” header_font_size_phone=”60px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”40px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_font_size__hover_enabled=”on|desktop”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”Brandon Grotesque Medium||||||||” text_text_color=”#ffffff” text_font_size=”46px” text_line_height=”1.3em” header_font=”Alata||||||||” header_text_color=”#ffffff” header_font_size=”45px” header_letter_spacing=”1px” header_line_height=”2em” custom_margin=”0px|500px|||false|false” custom_margin_tablet=”0px|0px|||false|false” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”100px||||false|false” custom_padding_tablet=”30px||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” scroll_horizontal_motion=”0|50|50|100|-4|0|4″ motion_trigger_start=”top” text_font_size_tablet=”25px” text_font_size_phone=”20px” text_font_size_last_edited=”on|desktop” text_line_height_tablet=”1em” text_line_height_phone=”” text_line_height_last_edited=”on|tablet” header_font_size_tablet=”30px” header_font_size_phone=”30px” header_font_size_last_edited=”on|tablet” scroll_horizontal_motion_tablet=”0|49|63|100|-4|0|0″ scroll_horizontal_motion_phone=”0|50|50|100|-4|0|0″ scroll_horizontal_motion_last_edited=”on|phone”]<\/p>\n
Provide clear and precise positioning for Nelson<\/p>\n
Define the identity of the agency together<\/p>\n
Highlight Nelson’s differences<\/p>\n
And explain them to the public at large<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.7.7″ _module_preset=”default”][et_pb_fullwidth_image src=”http:\/\/nakami.be\/wp-content\/uploads\/2021\/04\/Voila-Voila.jpg” alt=”Voila-Voila” title_text=”Voila-Voila” _builder_version=”4.7.7″ _module_preset=”default”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.6.5″ _module_preset=”default” background_color=”#ffffff”][et_pb_row custom_padding_last_edited=”on|tablet” _builder_version=”4.7.7″ _module_preset=”default” width=”100%” max_width=”80%” custom_padding_tablet=”0px||||false|false” custom_padding_phone=””][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”INKNUTA-EXTRABOLD||||||||” text_text_color=”#110aec” text_font_size=”42px” text_line_height=”1.5em” header_font=”INKNUTA-EXTRABOLD|800|||||||” header_text_align=”left” header_text_color=”#0A0AED” header_font_size=”60px” header_line_height=”1.2em” background_color=”#0A0AED” background_enable_color=”off” transform_rotate=”0deg|0deg|-5deg” custom_margin=”1px|||50px|false|false” custom_margin_tablet=”|0px||0px|false|false” custom_margin_phone=”1px|10px||10px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”|50px||50px|false|false” custom_padding_tablet=”|0px||0px|false|false” custom_padding_phone=”|10px||10px|false|false” custom_padding_last_edited=”on|phone” scroll_horizontal_motion_enable=”on” scroll_horizontal_motion=”0|50|50|100|-4|0|1.5″ scroll_scaling_enable=”on” scroll_scaling=”0|50|50|86|70|100|116%” motion_trigger_start=”top” text_font_size_tablet=”20px” text_font_size_phone=”16px” text_font_size_last_edited=”on|phone” header_font_size_tablet=”” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone”]<\/p>\n
\u201cNelson does not build with cement, but with a purpose. These are buildings that are aware of today’s challenges.\u201d<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”BrandonGrotesque-Bold|||on|||||” text_text_color=”#110aec” text_font_size=”36px” text_line_height=”1.3em” header_font=”Alata||||||||” header_text_align=”left” header_text_color=”#0A0AED” header_font_size=”50px” header_letter_spacing=”1px” header_line_height=”1.3em” custom_margin=”200px|0px||500px|false|false” custom_margin_tablet=”100px|||0px|false|false” custom_margin_phone=”28px|0px||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”|0px|||false|false” custom_padding_tablet=”” custom_padding_phone=”6vh||||false|false” custom_padding_last_edited=”on|desktop” scroll_horizontal_motion=”0|50|50|100|-4|0|0″ text_font_size_tablet=”25px” text_font_size_phone=”22px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”1.6em” text_line_height_phone=”” text_line_height_last_edited=”on|tablet”]<\/p>\n
We DIDn’t expect to be moved by a real estate developer…<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”Brandon Grotesque Medium||||||||” text_text_color=”#110aec” text_font_size=”37px” text_line_height=”1.4em” header_font=”Alata||||||||” header_text_align=”left” header_text_color=”#0A0AED” header_font_size=”40px” header_letter_spacing=”1px” header_line_height=”1.3em” custom_margin=”100px|0px||500px|false|false” custom_margin_tablet=”50px|||0px|false|false” custom_margin_phone=”10px|0px||0px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”|0px|||false|false” scroll_fade_enable=”on” motion_trigger_start=”top” text_font_size_tablet=”25px” text_font_size_phone=”20px” text_font_size_last_edited=”on|tablet”]<\/p>\n
Instead of constructed sentences and principles that were carved in stone, we suddenly heard fresh ideas. About sustainable projects and a vision, indeed. We also saw daring designs, that wanted to do more than just stand out. As it turned out, we had to be careful not to get lost in sentiment, but to share the message as clearly as possible with the world. About what makes Nelson so unique. To get there, we took the time to shadow and talk with the different teams.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ prev_background_color=”#ffffff” next_background_color=”#0A0AED” _builder_version=”4.7.7″ _module_preset=”default” background_color=”rgba(10,10,237,0.2)” custom_margin=”||||false|false” custom_padding=”200px||189px||false|false” top_divider_style=”slant” top_divider_height=”200px” top_divider_flip=”horizontal” top_divider_height_tablet=”” top_divider_height_phone=”100px” top_divider_height_last_edited=”on|phone” bottom_divider_style=”slant” bottom_divider_height=”133px” bottom_divider_flip=”horizontal” bottom_divider_height_tablet=”” bottom_divider_height_phone=”100px” bottom_divider_height_last_edited=”on|phone”][et_pb_row _builder_version=”4.6.6″ _module_preset=”default” width=”100%” max_width=”80%”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” header_font=”Inknuta Antigua|700|||||||” header_text_align=”left” header_text_color=”#ffffff” header_font_size=”80px” header_2_font=”Inknuta Antigua|700|||||||” header_2_text_align=”left” header_2_text_color=”#110aec” header_2_font_size=”80px” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|desktop” transform_rotate=”0deg|0deg|-10deg” transform_rotate_tablet=”0deg|0deg|344deg” transform_rotate_phone=”0deg|0deg|345deg” transform_rotate_last_edited=”on|phone” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|phone” custom_margin=”0px||||false|false” animation_style=”bounce” scroll_fade_enable=”on” scroll_scaling_enable=”on” header_font_size_tablet=”” header_font_size_phone=”40px” header_font_size_last_edited=”on|phone” header_2_font_size_tablet=”40px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” transform_styles_tablet=”” transform_styles_phone=””]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” width=”100%” max_width=”82%”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” header_font=”BrandonGrotesque-Bold|700|||||||” header_text_align=”right” header_text_color=”#110aec” header_font_size=”63px” header_3_font=”Alata|700|||||||” header_3_text_align=”right” header_3_text_color=”#110aec” header_3_font_size=”80px” custom_margin=”200px||||false|false” custom_margin_tablet=”100px||||false|false” custom_margin_phone=”50px||||false|false” custom_margin_last_edited=”on|phone” header_font_size_tablet=”” header_font_size_phone=”” header_font_size_last_edited=”on|desktop” header_3_font_size_tablet=”40px” header_3_font_size_phone=”25px” header_3_font_size_last_edited=”on|phone”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”Brandon Grotesque Medium||||||||” text_text_color=”#110aec” text_font_size=”40px” text_line_height=”1.4em” header_font=”Alata||||||||” header_text_align=”right” header_text_color=”#ffffff” header_font_size=”40px” header_letter_spacing=”2px” header_line_height=”1.3em” background_color=”#0A0AED” background_enable_color=”off” text_orientation=”right” custom_margin=”13px|0px||500px|false|false” custom_margin_tablet=”|||0px|false|false” custom_margin_phone=”10px|0px||0px|false|false” custom_margin_last_edited=”on|tablet” custom_padding=”|0px|||false|false” scroll_horizontal_motion_enable=”on” scroll_horizontal_motion=”0|50|50|100|4|0|0″ scroll_fade_enable=”on” motion_trigger_start=”top” text_font_size_tablet=”25px” text_font_size_phone=”20px” text_font_size_last_edited=”on|tablet” scroll_horizontal_motion_tablet=”” scroll_horizontal_motion_phone=”0|50|50|100|4|0|0″ scroll_horizontal_motion_last_edited=”on|phone”]<\/p>\n
In terms of communication, Nelson always relied on gut feeling, without really taking the time to question its identity. Enter Nakami. We gave more direction to what was already there, by describing things clearly. Now, at the height of their decade of existence, Nelson has found the words to shape its non-conformism. They already had the DNA, but now they know how to speak about it.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” custom_padding=”6px|||||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_image src=”http:\/\/nakami.be\/wp-content\/uploads\/2020\/12\/Icon-NelsonGroup.png” title_text=”Icon-NelsonGroup” align=”center” _builder_version=”4.7.7″ _module_preset=”default” width=”35%” width_tablet=”35%” width_phone=”32%” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”200px||||false|false” custom_margin_tablet=”100px||||false|false” custom_margin_phone=”50px||||false|false” custom_margin_last_edited=”on|phone” scroll_scaling_enable=”on” scroll_scaling=”0|34|34|69|70|100|82%”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” width=”100%” max_width=”100%”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”Inknuta Antigua||||||||” text_text_color=”#110aec” text_font_size=”60px” text_line_height=”1.4em” header_font=”Inknuta Antigua|700|||||||” header_text_color=”#ffffff” header_font_size=”70px” header_letter_spacing=”5px” header_line_height=”1.4em” background_color=”#0A0AED” background_enable_color=”off” text_orientation=”center” width=”70%” max_width=”100%” module_alignment=”center” custom_margin=”3vw|0px||0px|false|false” custom_padding=”|0px|||false|false” scroll_fade_enable=”on” text_font_size_tablet=”25px” text_font_size_phone=”20px” text_font_size_last_edited=”on|tablet” text_line_height_tablet=”1.7em” text_line_height_phone=”” text_line_height_last_edited=”on|tablet” header_font_size_tablet=”” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone”]<\/p>\n
BIRDS OF A FEATHER
FLOCK TOGETHER<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.6.6″ _module_preset=”default” width=”100%” max_width=”82%” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” custom_padding_tablet=”” custom_padding_phone=”30px||||false|false”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” header_font=”Alata|700|||||||” header_text_align=”left” header_text_color=”#ffffff” header_font_size=”80px” header_2_font=”BrandonGrotesque-Bold|700|||||||” header_2_text_align=”left” header_2_text_color=”#110aec” header_2_font_size=”80px” custom_margin=”200px||||false|false” custom_margin_tablet=”50px||||false|false” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”on|phone” scroll_horizontal_motion=”0|50|50|100|-4|0|4″ header_2_font_size_tablet=”40px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” header_2_line_height_tablet=”” header_2_line_height_phone=”1.4em” header_2_line_height_last_edited=”on|phone”]<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”Brandon Grotesque Medium||||||||” text_text_color=”#110aec” text_font_size=”36px” text_line_height=”1.4em” header_font=”Alata||||||||” header_text_align=”left” header_text_color=”#ffffff” header_font_size=”40px” header_letter_spacing=”2px” header_line_height=”1.3em” background_color=”#0A0AED” background_enable_color=”off” custom_margin=”100px|500px||0px|false|false” custom_margin_tablet=”50px|0px|||false|false” custom_margin_phone=”15px|0px||0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”|0px|||false|false” scroll_horizontal_motion=”0|50|50|100|-4|0|4″ motion_trigger_start=”top” text_font_size_tablet=”25px” text_font_size_phone=”20px” text_font_size_last_edited=”on|tablet” scroll_horizontal_motion_tablet=”” scroll_horizontal_motion_phone=”0|50|50|100|-4|0|0″ scroll_horizontal_motion_last_edited=”on|phone”]<\/p>\n
Not being the lone wolf type, Nakami could indulge in one of its favorite pursuits: to pack and howl with others. We brought the positioning, the texts and\u2014more than once\u2014the croissants. They brought design, development and their taste for iconoclasm. Shock trio.<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.6.5″ _module_preset=”default” background_color=”#0A0AED” custom_padding=”0px||0px|||”][et_pb_row _builder_version=”4.6.5″ _module_preset=”default” custom_padding=”||0px|||”][et_pb_column type=”4_4″ _builder_version=”4.6.5″ _module_preset=”default”][et_pb_text _builder_version=”4.7.7″ _module_preset=”default” text_font=”BrandonGrotesque-Bold||||||||” text_text_color=”#ffffff” text_font_size=”60px” text_line_height=”1.4em” link_font=”||||on||||” link_text_color=”#ffffff” custom_margin=”7vw||||false|false” custom_padding=”|5vw||5vw|false|false” text_font_size_tablet=”30px” text_font_size_phone=”20px” text_font_size_last_edited=”on|phone”]<\/p>\n